Ecom Atlas

Keep mobile capture out of the visitor's way

Use a compact, dismissible capture pattern that preserves the page task, keyboard access, and a truthful signup promise on small screens.

Skip this if Stores that do not use on-site email capture

On a phone, use a compact, dismissible capture pattern that leaves the page’s primary task available. Do not cover the first useful screen with a promotional form or make closing it a precision task.

Small screens magnify interruption cost: the dialog, keyboard, browser controls, and page compete for the same space. Google Search Central recommends unintrusive dialogs that preserve access to content and suggests small banners instead of full-page promotional interstitials.[1] Shopify Forms exposes popup layout, trigger, and display controls,[2] but those settings still need rendered-device QA.

The rest of this lesson is available once the Atlas is unlocked.

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