Separate review volume from review usage
Manage review collection and the shopper's ability to find useful evidence as two different operating problems.
Skip this if Pre-launch products without customers or review content
More reviews and more useful reviews are different goals.
Volume asks whether enough eligible customers are being invited and contributing. Usage asks whether a shopper can find the experiences relevant to their decision. Increasing one does not automatically improve the other.
The rest of this lesson is available once the Atlas is unlocked.